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Add events specific to your business

Set up limitations or expand how the budget allocator splits your budget over the channels

How much do you plan to spend in advertising in the next 12 months?

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We are evaluating all details and working on your funding offer

Setting up your offer and dashboard

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Your offer will be ready in 72 hours

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Optimize budget & simulate scenarios

Select the relevant options to get the most accurate allocation

Set up your allocator

AMBRA AI

Project settings

Business overview

Reports

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Ongoing access requested for optimized analytics

Bank account acces

Bank Details

Banks

Missing data affects reliability of valuation, so add all for precise valuation

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Your projects

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Business Details

Daily Performance

Upload invoice

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All percentages shown here are relative to the total amounts presented above

Optimized vs initial allocation

By confirming that you have no debt, the debt table will be eliminated. You will move on to the next step.

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Click through rate & Impressions

Company Finance

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Company Integrations

Company profile

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Check if you have connected the needed integrations

Integrations

Check if you have connected the correct bank accounts

Bank accounts

Check if the submitted documents are up to date

Submitted documents

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Company valuation

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Controtto firmato con successo

Contract signed

Cost per engagement (CPE)

Customer informations

Customer lifetime value (CLV)

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Financials

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Financial Information

Such as Partita IVA and legal address

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Link your marketing and sales accounts

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I confirm that we have no natural person that directly or indirectly own 25% or more than of the company, therefore the beneficial owner corresponding to the Legal representative

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Link

Ensure all debt information is accurate. This is the final step for commitments below €500K. Expect proposal in 3 days.

Provide debt info

Marketing

The following data has been compiled and analysed from the connected marketing details

Move the Marketing Budget to the next one

How much growth capital does your business need for the next 12 months?

Admin

Insights

Investments

Invites

These charts explain your current budget allocation

Current Budget Insights

These charts explain your current budget allocation.

Current budget insights

Actual vs. predicted revenues

Channel saturation

Channel spend impact

Run model

Trend and seasonal impact

Name

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Offer Selection

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Do other sales, discounts or promotions impact your business?

How does this event impact your your overall revenues?

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Don't worry, you can do another application when your company will meet the following criteria:<ol><li>Generating revenues for more than 6 months</li><li>Monthly turnover is greater than 10.000€</li><li>Marketing budget planned for next 12 months is greater than 10.000€</li></ol>

You have not passed the minimum criteria to get funded

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How much do you plan to spend on products and services in the next 12 months?

Set up your project

Do you have impactful events that can affect your business?

Currently connected channels. Add more <integrations>Integrations</integrations> to optimise allocation.

Channels

Optimize your spend with predictive analytics and data. Take control of your spend efficiency with PULSE, your AI-driven strategist that helps make better business decisions.

Introducing PULSE

It seems that you currently have <red>no active contract</red>. PULSE is currently available to customers with active contracts. However, your funding data remains secure and won't be deleted.

It seems there's an outstanding invoice on your account. Once settled, full access to your insights will be restored.

PULSE is <red>not available</red> at the moment

You can start to grow with us

You are eligible

Our suite of smart tools provides key company insights and metrics. Connect your business information and marketing accounts 
  to our smart platform to track your performance and reach your goals.

Viceversa Analytics Platform

Your company doesnt meet the minimum requirements at this time to qualify for funding

You can apply again when your company meets the eligibility criteria

Are your monthly revenues higher than €10.000?

Interaction Rate

Confirm that all details are correct

Review details

Activate your account to continue

View your offer and sign your contract

Use PULSE, our predictive analytics platform

Registered vs non-registered

Set up the following to optimize your budget

Customize budget allocation

Report

Create a report and simulate a scenario

Create report

Project reports

Type a new password for your account

Change your password

Customer retention cohort analysis

ROAS & mROAS

Sales

The following data has been compiled and analysed from the uploaded sales details

Confirm use of Automatic mode to add your data to the dashboard 

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Documents saved correctly

Choose the budget you want to optimize with the model. If the budget is pre-filled based on 'period', you can change it.

Budget

Channel constraint Choose the limits in optimization for each channel

Do you want to set limitations on how the budget allocator splits your budget over the channels? (optional)

If left blank, the report will be named automatically based on selected metrics

Choose name

Choose time period to add a budget automatically. If left blank, time period will automatically correspond to the last 30 days.

Period

Choose the ROAS you want to target with the model, up to 1.5

ROAS

Choose ‘Optimise Revenue’ to maximize efficiency of your budget to get higher revenues. Choose ‘Optimise ROAS’ to optimize your revenues with the same budget if you want to achieve a target ROAS up to 1.5.

Scenario

Do global events such as Black Friday/ Amazon Prime Day/ Christmas impact your business?

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Sign contract

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Company details

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Link your marketing and sales details

Boosting 
 growth differently.

Your company doesn't meet the minimum requirements at this time to qualify for funding

We <red>cannot</red> offer you funding

Sign up and start your funding journey

Welcome to Viceversa

Account created

One of our experts will reach out to you soon. You will also get notified once PULSE is released to all.

Join the waitlist for PULSE

Spend report

Spend & Revenue

Spend share per campaign

Advertising

Budget allocator

Card

Company

Check your offers

Connections

Customers

Financial Details

Your funding

Inventory

Your offers

Overview

Performance

Marketing Budget

Your requests

Sales Accounts

Settings

Subscriptions

Users

Wallet

Before you proceed, please take a moment to review your information

Tenant States

Top Campaigns

Complete KYC to proceed

Data has been added to the dashboard

Marketing details linked

Sales details linked

Verify your details to get the right valuation

Confirmation

Your valuation is ready

Company Valuation

Complete your KYC

Viceversa Offer

We need to know more about your company

Connect your Marketing and Sales Accounts

Analyze your data easily

In every moment you can do another application for your company

Growth your business with Viceversa

Create a model. Get an overview of your current budget allocation

Create an allocation. Optimize your budget and improve your revenue

Budget Allocator (beta) is a powerful tool that leverages historical and real-time data analysis to empower data-driven decisions in marketing and budget allocation.